IBM, BBC sign digital technology deal |
|
|
|
Published
:
Mon, 05 Mar 2007 19:29
|
LOS ANGELES (AP) - British Broadcasting Corp. and IBM said Monday they signed a deal to work together on several digital projects, including using image and video search technologies for BBC's online children's content.International Business Corp. already has a working relationship with the BBC in areas such as training and development support, the companies said.Financial terms were not disclosed.Among the first projects will be the use of IBM's research system, known as 'Marvel,' in creating multimedia interactive searches to access BBC's children's content.Combining the BBC's massive TV and radio archives with IBM's research into video and audio search technology, should help unlock 'huge latent value in our long tail of content,' said Ashley Highfield, BBC's director of future media and technology, in a statement.Armonk, N.Y.-based IBM's shares rose 34 cents to $91.24 in afternoon trading on the New York Stock Exchange.Copyright 2007 Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.
|
|
|
|
|
|
|
| Stock
Quotes * |
|
NASDAQ
|
|
2792.28 |
22.57 (
0.81 %)
|
| SYMBOL (
2012-01-19 ) |
| LAST |
CHANGE
|
|
CARNIVAL
(
11:35am )
|
|
2017.00 |
46.00 (
2.42 %)
|
|
WHITBREAD
(
11:35am )
|
|
1662.99 |
33.99 (
2.09 %)
|
| SYMBOL (
2012-01-19 )
|
| LAST |
CHANGE
|
|
IBM
(
12:34pm ) |
|
181.50 |
0.43 (
0.24 %)
|
| SYMBOL (
2012-01-19 )
|
| LAST |
CHANGE
|
|
|
Print this Story
Forgent receives ruling in patent case 