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Carrefour to sell Dell in Europe


Published :
Tue, 27 Nov 2007 12:36
By : Agencies
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NEW YORK (AP) - Computer maker Dell Inc. said Tuesday retailer Carrefour Group will become the first European mass merchandiser to sell Dell notebook and desktop computers.

Round Rock, Texas-based Dell said Carrefour will sell Dell products in 365 Carrefour stores in France, Belgium and Spain beginning in January. Plans also call for additional stores in more countries later in the year.

This retailing deal is Dell's latest since making the decision earlier this year to expand its business model from direct sales only. Dell recently formed partnerships with Staples in the U.S., Courts stores in Singapore, Gome stores in China, Bic Camera Inc. in Japan, Carphone Warehouse in the U.K. and Wal-Mart in the U.S., Canada, Brazil and Mexico.

Copyright 2007 Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.




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