WARSAW (AFX) – Icelandic investment fund Novator Telecom and fixed line operator Netia said they are launching a fourth mobile telephone network in Poland, with the long-term aim of gaining a 20 pct share of a market worth an estimated 7.45 bln eur.
The operator will offer subscriptions and tariffs some 35 pct lower than those offered by existing providers, under the Play brand, the network’s managing director Christopher Bannister said.
Novator holds a 25.24 pct stake in Netia, the second largest fixed-line operator in Poland behind France Telecom-controlled TPSA. The company is co-owned by Third Avenue Management, which controls 18.41 pct, and SISU Capital, which holds 6.1 pct.
Over half of the company’s share capital is floated on the Warsaw stock exchange.
Three operators dominate the Polish mobile telecoms market — Orange, which held a market share of 37.7 in 2006, Deutsche Telekom-controlled Era, with 35.5 pct, and More, a venture of Vodafone, TDC, KGHM and ORLEN, with 30.6 pct.
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