Thursday, March 28, 2024

eLearning Becomes Big Business

The online learning industry has expanded in recent years
and further growth is expected. By 2025, the sector is predicted to generate revenue
of over $325 billion.
With the potential to triple its value in just ten
years, it’s easy to see why so many entrepreneurs and budding businesses are
focusing on online learning management systems.

As the industry grows, it will bring new job opportunities
and career paths with it. If you want to be part of the eLearning boom, take a
look at these top tips for what it takes to succeed in the industry.

1. Business Acumen

Any successful manager or entrepreneur needs to develop good
business
acumen.
Understanding the market, predicting future developments, and
having in-depth knowledge of how to leverage corporate structure for financial
gain are key attributes of effective business owners.

Whether you choose to launch your own online learning firm
or join an existing enterprise, possessing business acumen is advantageous.
While eLearning is focused on online education, the organisations within the
industry are operating to generate revenue. Being able to increase this revenue
and secure a bigger market share will ensure you can look forward to a
glittering career within the industry.

2. Understand Education

Effective eLearning is about much more than making materials
available online. Although many people will seek to capitalise
on the eLearning industry
in the next decade, few will have a thorough and
nuanced understanding of education.

By enhancing your understanding of education, you will bring
unrivalled insight into your next role within the sector. Formal training in
education will give you the opportunity to delve into critical issues and concepts,
such as:

  • How do we learn?
  • What hinders the learning process?
  • Does the environment affect learning methods?
  • Group vs. individual learning
  • What improves learning outcomes?
  • How can learning be measured?

As you might expect, these types of issues are at the core
of the eLearning industry. When combined with business acumen and commercial
awareness, they are the backbone for a successful career within the online
learning sector.

Many people assume that you need to train to be a teacher in
order to study education in detail. While this is certainly an effective way to
understand education, it isn’t the only way to gain the knowledge you need to
succeed in the eLearning landscape.

There are a number of highly respected programs designed for
non-teaching professionals, which enable you to increase your understanding of
education. At the University
of Exeter Online,
you can advanced post-graduate qualifications in
education easily into your life, even if you don’t have previous experience in
teaching.  What’s more – completing a
post-grad program online will give you key insights into what it means to be a
student within an eLearning environment!

Studying online is an ideal option at post-graduate level,
as many people want to continue working on a full-time basis while completing
their qualification. In addition to this, completing a post-grad program online
typically means:

  • Lower fees
  • More flexibility
  • The ability to pace your learning
  • The opportunity to use your skillset in
    real-world settings

If you want to develop a career within the online learning
sector, becoming an eLearning student will give you an exceptional
understanding of key industry issues. Furthermore, obtaining an advanced
qualification in education will establish your specialism and give you the
skills you need to thrive in a growing sector

3. Tech Knowledge

Online learning is centred around technology, so it’s
beneficial to have a good understanding of what it takes to create a great
learning management system. Online learners prioritise a number of factors when
selecting online learning tools, including:

  • Reliability
  • Accessibility
  • Compatibility
  • Intuitive UX
  • Security

Depending on your target market, you will need to ensure
your future learning platforms offer an enjoyable, stimulating, and rewarding
experience to students, as well as improving
learning outcomes.
Although you may choose to work with developers and
designers to create an innovative learning platform, having an understanding of
the technology driving the industry is always beneficial.

Building a Career in eLearning

The internet has changed the way we live, and it’s certainly
revolutionised the way we learn. With information at our fingertips, we can
access any type of data within seconds and connect with experts across a number
of platforms.

As more educational
institutions and private companies seek to implement online learning
opportunities for students and employees, the future of eLearning is undeniably
bright. For the savvy entrepreneurs who choose to hone their business acumen,
develop their understanding of education and enhance their tech skills, the
online learning sector offers unrivalled opportunities.

Claire James
Claire Jameshttp://www.firedigitaluk.com
Claire is an accounts manager at Fire Digital UK, an online publishing and content marketing company based in the North West.

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