Thursday, May 30, 2024

Yubo by the Numbers: Behind the Scenes of the Livestreaming Social App

Yubo is a live social discovery app designed to make it simple for Generation Z to grow their social circle online by making new connections around the world. It makes it easy to find new friends with similar interests by swiping left or right to connect and livestream. When both users swipe yes, they can begin exchanging messages.

The French company Twelve APP developed the social discovery app. It has no performance metrics, like comments, follower counts, and likes. Users can livestream from their phones. Yubo encourages them to meet new people, hang out and play games, and form new friendships without the pressure of producing content.

The all-inclusive social discovery app was born from a desire to mimic the organic way friendships occur between people in the real world. It hopes to encourage users to feel comfortable and empowered to be their true selves.

The social media platform makes strides to empower the members of Gen Z to expand their horizons and learn about the world and themselves. To better understand the company’s beneficial impact on the social media scene, take a look at the numbers.

A Breakdown by the Numbers

— 2015: The year three French engineering students launched the social media app, then known as Yellow. It was a Snapchat companion app to help users locate friends before it transitioned into its own social networking app.

10 billion: The approximate amount of messages exchanged on the social media platform from 2015 to 2019.

— 2 billion: The approximate amount of friendships created on Yubo between 2015 and 2019.

— 60 million: Number of users on the app worldwide.

— 30 million: The number of livestreams the social media app hosted in its first four years of existence.

— $12.3 million: The approximate amount the app raised in September 2019 to advance its technology and grow the global user base.

— 2.8 million: The number of users who include a Pride flag in their bio since April 2020.

— 1.45 million: The average amount of LGBTQIA+-centric livestreams that take place annually. “It’s important that younger generations feel seen, accepted, and have methods of expressing themselves, especially in online and digital environments,” stated Sacha Lazimi, CEO and co-founder.

— 5,000: The approximate number of identity verification requests it processes per day.

— 140-plus: The number of countries its users call home.

— 99%: The estimated percentage of Yubo users between the ages of 13 and 25.

— 56: The number of countries in which Yubo proactively reported misconduct cases to law enforcement authorities in the second half of 2022 as a result of the strengthening of its policies, its safety board, and its enhanced proactive detection systems.

— 50: The number of pronouns offered on the app to ensure it’s a safe and inclusive space for everyone. An 18-year-old member, Alex, stated, “Adding more pronouns allows people to be more themselves and allows them to identify themselves by their desired pronouns. The livestreaming social app is consistently building an even more inclusive platform to connect, inspire, and share your life with others, and listens to what their LGBTQ+ users want to see within their app.”

— 40: The approximate number of lenses from Snapchat’s Camera Kit tool available on the social discovery app. It’s important to note new lenses are being added regularly. Around 600,000 lenses have been used on a daily basis since its launch.

— 35: The number of genders users can choose from on the social media platform. Lazimi stated, “This is an important step in ensuring that our entire community feels accepted and included when making new friends on the app, providing our LGBTQIA+ users with a variety of genders so they are able to represent themselves authentically.”

— 13: The minimum age a person must be to create an account.

— 10: The number of streamers a livestream can host at one time.

— 7: The number of world-leading experts that make up Yubo’s safety board, which guides the app with indispensable advice to help develop its dynamic approach to safety. These are the safety board members: Dr. Richard Graham, adolescent psychiatrist; John Shehan, the National Center for Missing & Exploited Children; Travis Bright, Thorn; Alex Holmes, The Diana Award; Michael Moran, ex-Interpol; Anne Collier, Net Family News; and Annie Mullins of Tech Coalition and ICT Coalition, its chief safety advisor. Mullins has been in that position since 2016.

How To Use the Social Discovery App

Users have multiple ways to connect through the app. At any time, they can join an existing livestream and ask to be a streamer or collaborate in the comments section. Even shy users might find that livestreaming eliminates much of the anxiety of forming new friendships since games and live hangouts are excellent ways to get to know someone.

The app’s main features are free. Users can purchase YuBucks to obtain paid exclusive and premium features, such as Boost, Power, and Elite Packs. “One of Yubo’s goals is to combat loneliness among teenagers and young adults by enabling them to meet new people online and make friends,” stated Lazimi.

Additionally, its proactive and transparent approach to keeping its members safe is worth celebrating. “Among the many electronic service providers [the National Center for Missing & Exploited Children] works with, Yubo is an industry leader and one who consistently invests in their technology and people, all in an effort to protect minors who use their platform,” stated safety board member Shehan.

For those looking to become a part of one of the fastest-growing social media platforms, Yubo is available for Apple and Android devices.

Claire James
Claire James
Claire is an accounts manager at Fire Digital UK, an online publishing and content marketing company based in the North West.

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