As technology advances, Artificial Intelligence (AI) is being used by some of the world’s leading businesses. Experts predict that this area of tech will grow hugely by around 37.3% between the years 2023 and 2030. While each sector is expected to implement this tool in a unique way, one area where it is already being used is healthcare. However, some patients are seemingly uncomfortable with the rate of the recent advances.
Chad Price MAKO Medical CEO is at the forefront of the medical sector. The savvy entrepreneur quickly doubled the size of his leading testing lab over the course of the pandemic. As someone who has their finger on the pulse when it comes to technological advancements, he understands both sides of the argument. In the following article, the business leader explores the advantages of using AI and any possible drawbacks.
The Benefits of Using AI in Healthcare
The healthcare sector is one of the most quickly advancing in the world. Thanks to the COVID-19 pandemic, there has been a wealth of funding put into this industry. For that reason, every aspect of the medical industry is moving quicker than ever before. The rise of AI can support this trend. Let’s take a look at some of its plausible benefits:
● Decision making and accuracy
Decision making is a core part of healthcare, whether that means making clinical diagnoses or selecting the quickest treatment plan. Certain AI programs have the ability to analyze massive datasets and create reports. That means that decision-makers will be given the information that they need in an easy-to-digest manner. Utilizing this feature of AI could help medical health professionals make more-informed and accurate choices.
● Patient care and support
When patients are dealing with medical companies, the level of engagement they receive is vital to their satisfaction. Chad Price, MAKO Medical CEO understands the true value of supporting customers through the testing journey — from start to finish. One of the ways that businesses have the power to engage better with their clients is by using AI. This system can be implemented to provide people with the real-time answers that they have been looking for. The approach also takes the pressure off the immediate team.
● Personalized level of service
As AI becomes more intelligent, it has the ability to learn about each of the individual patients. Using the data that it collects during interactions means that the system can offer a personalized level of service to each person. While we are just at the beginning of this journey, it is certain to be interesting to find out where it takes us. There are now many programs out there that can be tailored to meet the needs of specific patients. Commercial companies can also use this approach when they are working directly with customers.
● Assisting with medical training
Chad Price MAKO Medical CEO puts training and development at the forefront of the company’s vision. As such, the leading testing business has recently launched MAKO U, an educational initiative that is open to staff members. One of the ways to make these educational programs more effective is with the help of AI. These systems have the power to support learners through their educational journey and beyond. Needless to say, there are many ways in which AI can revolutionize this aspect of workplace training.
How to Ease Patients’ Minds
Despite the limitless potential of AI, new research suggests that Americans are not wholly confident in its ability. One survey found that more than 60% of people would not feel comfortable relying solely on AI functions when it comes to their healthcare. For that reason, it’s important to offer your clients a blended approach. Rather than making AI systems the focal point of the service, you should include it as a feature instead. Here are some approaches that business leaders can use to help ease patients’ minds:
● Have a point of contact
While you may choose to use AI to field many of the immediate queries that customers have, it cannot do it all. Patients and clients feel most comfortable when they have a point of contact — that is a person from the business who can guide them through the process. Should you decide to implement AI technology into your customer journey, it is vital to keep this in mind. Consider ensuring that each patient is in touch with a representative.
● Gain feedback from clients
You should never underestimate the value of client feedback. When you’re running a business — regardless of the industry — it’s vital to incorporate your customers’ needs into the model. Should you decide to start using AI technology, it’s important that you listen to what your clients think of the system. Making sure that you give them the chance to feed back to you is one of the most direct ways to get the details that you need. You may want to use a formal market research system or simply an online form or survey.
● Make AI smarter
One of the frustrations that customers have when it comes to chatbots is that they don’t accurately answer their questions. To help the implementation of AI in your system, you need to ensure that your program is as smart as possible. Giving the AI system as much information as you can will enable it to better support your clients. When you are dealing with any AI system, it is only as intelligent as the information that you input. With that in mind, business leaders have to make sure that they give the system the tools it requires.
The Takeaway
AI is the future. Professionals in all sectors need to ensure that their business is ready for the endless transformations it will spark. In this article, Chad Price, MAKO Medical CEO, has shared his perspective on the rise of this technology and how it may be used in healthcare services. Understanding the potential of this tech, while also being sympathetic to the needs of your customers, is a savvy way to move with the times and the trends.
