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Linkbox Pro tool review

Sam Allcock
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Linkbox Pro tool review

Monitoring external links is a crucial element for promoting the site. As the number of backlinks as well as the number of sites promoted increases, it’s becoming more difficult to monitor backlinks manually.

Link Box fully solves this problem.

Basic features

This tool lets you manage all external links of projects that have been gathered all in one place. SEO experts can automate their work through a user-friendly interface. Besides, linkbox.pro built-in modules permitting you to:

  • indexer tool;
  • backlink anchor text checker.
  • backlink monitor;
  • backlinks checker tool;
  • bulk google index checker tool;

You can check the backlinks

SEO and budget optimization need regular tracking of backlinks. Linkbox Pro offers details on the following:

  • Information about the dofollow and the nofollow link attributes
  • Links on donor pages
  • The anchors of all backlinks on the pages.
  • These links were deleted after they were made.

Links into Linkbox are imported:

  • By using the Ahrefs or Google Console crawler module, etc.
  • In previously-created campaigns

All details about domains as well as backlinks are available in the table and graph. You can filter the table in order to look at your backlinks.

backlink management software

Checking backlink indexing

Linkbox can be used to carry out massive checks of the Google index for external links. This module can:

  • You can track their presence on the index by setting up regular monitoring.
  • You can easily check the indexing

If the link falls out of the Google index when it does, the SEO specialist will receive an alert so that he/she is able to take timely measures to ensure that the page accepting the link hasn’t lost its ranking within the search engines. linkbox.pro lets you manage backlink indexing across all projects and campaigns simultaneously.

The table displays the date and results of the Google indexing check. The status is highlighted by colors.

  • red – not in index;
  • Green – Index;
  • Gray – No check was conducted.

A specific filter lets you choose links that aren’t yet indexed, and then send them for indexing via Google Add URL.

backlink index checker

Indexing backlinks

Do not just wait for Google robots to index your links. You need to take initiative. With Linkbox the possibility of sending many pages that are not indexed for indexing by Google indexer in a click. Googlebot will be able to browse your page once you have sent it to Linkbox Pro. However, it depends on the quality of the content, whether it will index it or not.

This helps to index backlinks faster and the fastest possible results.

backlink management software

Linkbox.pro Modules

There are many modules built in this service:

Anchor texts analysis

Linkbox lets you examine anchors within backlink checkouts. This will let you:

  • Anchor text for Backlinks
  • Anchors and attributes for links
  • Indexing and presence of pages with anchors that are on the Google Console

All results are presented in a table of anchors which forms the basis of the module. Near every anchor is the following info:

  • indexing data (when the external links were added to the index, and the time they went out);
  • donor and acceptor page URLs;
  • the name of the campaign with the donor page;.
  • information about crawlers intersection;
  • Attributes and Backlink Type

Filters allow you to choose data from:

  • attributes (dofollow, nofollow, ugc, sponsored, etc. ;
  • a match on the data of the crawlers. Use the Exclude filter to find anchors that aren’t present in crawlers.
  • Backlink type
  • The indexing status
  • Campaign name

Donor data could comprise:

  • exported into Excel format to further analyze;
  • sent for indexing.

This allows you to index specific links on a specific page or anchor list. The graph also displays the consistency and naturalness of the links profiles.

backlink management software

Analyzing crawlers

This module allows you to upload backlink lists from various services (Google Console, Ahrefs, SEMRush, Majestic) to Linkbox Pro. You can upload separate files via Ahrefs or Console. The rest of the data is transferred to Temporary.

The module lets you search that can be filtered by:

  • Links from any link-campaign can be crossed by crawlers
  • Different crawlers
  • link status (newly created, active, or historical).
  • a combination of the search query with the URL of the links (for example, you can select all YouTube backlinks);

On the bottom of the module is a table of backlinks that provide information about:

  • addition date.
  • campaigns with which they intersect;
  • crawlers in which the link is found;

The crawler module in Link Box lets you analyze which of your links Google knows about (by crossing with GSC) as well as which your competitors know about (by crossing with Ahrefs).

backlinks monitor tool

Planner for checkouts

Linkbox Pro lets you automatize the backlink management software. It is possible to do this in the task planner section.

Start by choosing between tier1 or tier2 levels of campaigns. This tab lists all projects that are broken down into campaigns. The auto-checking of links is on the left side, while the indexing auto-check is located on the right.

Checkout can be quickly begun by selecting the desired beginning date in advance. You can also check your account on a weekly basis for instance.

After the module has been installed, the program will carry out the tests at the set intervals and will send you an email notification about any problems.

Free Report module

Link Box forms reports once links have been indexed and checked. The initial report contains full information about all parameters. The information in follow-up reports only reflects modifications between two check-outs.

You can filter reports using:

  • Set objectives to check (links as well as index status).
  • link campaign;
  • URL for the donor page
  • Project
  • Link Level 1 or 2

The tags for changes are the most basic block. They are used to indicate the importance of the pages to which the changes should be applied. They are classified by their importance and highlighted using colors.

  • green – minor changes that can provide valuable information.
  • orange – Non-critical errors that also require your pay attention to
  • Red – These are major changes that require a special focus and must be dealt with quickly.

To search for tags, it is necessary to click them to highlight all the pages for which the tag can be applied. All links will show up in a table with columns:

  • The one on the right contains the changes made to the link pages.
  • the left column shows the donor’s website URL, the link campaign, as well as the project’s name;

Linkbox continuously keeps an eye on the external links you have and their indexing. It tracks all changes that have occurred.

The tool helps to collect all links from donors in a single database and maintain a record of the links. Linkbox.pro is an advanced instrument for managing backlinks, which, in the hands of a skilled expert, can greatly speed up the marketing of your website to the top rankings and also save your budget.

Hauser Insurance Group Launches Transparent Health Benefits Service

ABC Staff
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Hauser Insurance Group Launches Transparent Health Benefits Service

Hauser Insurance Group recently announced HAUSER Transparent Health Benefits (THB), encouraging employers to radically transform their health benefits. Hauser reported, “Our fresh approach to employee health benefits lowers costs by an average of 20% while increasing the quality of care.” Hauser Insurance focuses on unique insurance solutions for organizations of all sizes, from multinational enterprises to founder-led businesses. They specialize in insurance solutions for private equity portfolios, so those fund managers understand and are protected from the complex risks of today and tomorrow.

Hauser Insurance Group operates the Transparent Health Benefits (THB) program. It is a service/product that revamps employee health benefits, designed to give organizations a more evolved option for their employees. HAUSER THB specializes in helping businesses move beyond traditional health plans, guiding them through their self-funding process using trusted and proven methods at every stage.

According to Hauser, “Self-funding is a newer alternative allowing employers to take full control of their workforce health benefits. While more risk is introduced through this method, significant cost savings can be achieved through a properly self-funded plan.”

Unlike traditional plans, which have represented the majority of health plans in the insurance industry for decades, self-funding plans often better meet the needs of employers and employees. Traditional plans require companies to pay high premiums whether or not employees are visiting a doctor and offer minimal customization to meet the needs of the individual. Self-funding plans, however, can aid businesses in overcoming these challenges while reducing the amount of money spent on healthcare. 

“With a self-insured plan, employers will pay for their employees’ health claims as they come up instead of prepaying for claims through insurance premiums. Employers run the numbers on what they expect their workers to pay for healthcare, and after an accounting of the fixed costs, like administrative fees, and variable costs, like the amount paid in claims, employers can design a plan that will provide the benefits their employees are actually using.” 

How Does HAUSER THB Work?

HAUSER THB consists of a “network of expert employee benefits advisors who serve as a consultant to companies … enabling them to establish their own self-funded benefits programs.” An advisor will work with a company through four stages until the company plan has been identified and deployed.

  1. Utilization Management: The advisor will work with the company to help them identify areas of inefficient spending and define custom solutions. They will review medical management to ensure the right healthcare is being accessed at the right price at the right time, oversee care navigation to ensure members are guided to the highest quality healthcare at the best cost for all services, and offer advocacy to reduce confusion and expenses while optimizing outcomes for employers and employees. Companies can expect to receive few claims, pay less, optimize Rx drug costs for employees, and implement cost control to mitigate risks.
  • Alternative Reimbursement: The advisor will work with the company to renegotiate better terms. They will introduce three methods to help reduce costs: reference-based pricing, which helps companies move away from the opaque bill charge discounts and establish a reimbursement model that utilizes a transparent reference point instead; direct contracting, which promotes companies to create a direct relationship with their healthcare provider; and bundled payment, which is generally created for a service such as surgeries. Companies can expect to establish care-based improvement metrics, create transparency, and foster beneficial relationships with providers.
  • Rx Drug Optimization: The advisor will work with the company to remove wasteful spending and improve transparency. Rx drug costs typically account for twenty to twenty-five percent of an employer’s total healthcare spending. However, that cost can be significantly reduced for both the member and employer with the right strategy. Companies can expect to optimize procurement strategy, focus on specialty drug utilization, and receive up to 867% off pharmacy costs.
  • Enhanced Access to Care: The advisor will work with the company to introduce the best providers with no red tape. HAUSER THB helps companies improve employee quality of care and say goodbye to networks, all while providing each plan member with a dedicated care advocate. Companies can expect to eliminate expensive trips abroad for major procedures and offer access to the best providers, all of whom are now in-network.

Today, HAUSER THB works with several companies, the largest of which employs over 3,500 workers. Their median group size is 180, and with every customer, their ideal employee-out-of-pocket expense remains $0.

What Can Companies Expect with HAUSER THB?

HAUSER’s THB “self-funding strategy is a practical approach built on what the most successful purchaser of health insurance [is] already doing and can work for all types of companies, small or large, blue or white collar.” According to their website, here’s what is included in every HAUSER THB solution:

  • Dedicated Ambassador: Think of your THB ambassador as a dedicated advisor who guides your organization every step of the way.
  • Impact Analysis: Each relationship with THB begins with their customized impact analysis, a multi-step appraisal of a company’s current benefits offerings versus actual needs.
  • Industry Smarts: THB’s network of ambassadors has all worked with the big national carriers, so they know their shortcomings and how to build a better plan.
  • Ongoing Education: From thought-provoking monthly webcasts to insurance minds to behind-the-scenes podcast interviews, THB’s wealth of proprietary content is available for every client for learning.
  • Plan Advocate: Every company has an advocate who is their dedicated support personnel. They can answer questions about the plan, self-funding, access to the best doctors, and more.
  • Complete Transparency: Everything they do – and everything the ambassadors will do – is backed by THB’s commitment to honesty, integrity, and proactive cost disclosure.

Services do not end when the plan has been fully realized and implemented. Instead, every relationship with the advisor continues for the lifetime of the plan.

Pros of Self-Funding

To determine if a self-funded plan is right for your company, Hauser Insurance outlined the benefits a self-funding plan can bring to any business in their blog, A Get-Started Guide to Self-Funding. They concluded self-funding insurance options offer:

  • Less regulation. The Health Care Administrators Association points out that self-funded plans don’t fall under the purview of state health insurance regulators. Instead, they’re regulated by federal laws like ERISA. They also don’t have to pay state health insurance premium taxes, which HCAA estimates are between two and three percent of their premiums. 
  • More control. Employers can build a plan based on exactly what their workers need, instead of choosing a carrier plan that has most of what they need and a lot of what they don’t. Case in point: A Kaiser Family Foundation study found that insurers continued to collect premiums during the pandemic, even as consumers delayed care, leading to a twenty-four percent increase in margins for fully insured plans. 
  • Lower costs. It may seem daunting at first to take on the cost of all your workers’ health claims, but the ability to customize plan coverage means employers only have to pay for what’s actually used. They’re not paying insurers’ administrative fees or padding their bottom lines with interest earned on premium investments, HCAA notes.

Overcoming Myths Regarding Self-Funded Insurance

There are numerous myths surrounding self-funded insurance, and in their blog Debunking Common Self-Funded Insurance Myths, Hauser Insurance Group reviewed and explained the truth behind the myths. The blog revealed:

  1. Self-funded insurance can work for small companies. “Partners like stop-loss carriers, TPAs, and brokers are making it easier for small firms to benefit when they break away from fully insured plans.”
  • Self-funded insurance is not too much work. Instead, “Advisors and plan design specialists help employers identify which benefits their employees will value most, and a TPA can administer and manage the plan, letting the employer focus on actually running their business.”
  • Self-funded insurance is not too risky because stop-loss insurance puts a cap on what employers will pay for health claims; employers cap what they will pay per participant (or per family) or year.

HAUSER THB Case Studies

HAUSER reports, “The number of employers seeking out these plans is increasing annually. Over 2/3 of insured workers are getting coverage from their employers on a self-funded plan, up from 61% in 2019, according to Kaiser Family Foundation. Innovative companies are finding that this method is leading to lower healthcare costs across the entire workforce.” On their website, HAUSER disclosed their client’s savings through HAUSER Case Studies.

Marine Manufacturer

The business faced soaring costs due to the company’s multiple employee “hubs,” diverse range of employees, and low benefits savviness. Working with a company with more than 600 employees, HAUSER THB implemented Medicare-like rates, transparent pharmacy benefits manager PBM, PPO with full Transparent Health Benefits, and incentives to high-quality facilities.

As a result, the company saved $3,912,129 over four years.

Communications Tech Company

With 200 employees, the company faced a 10% year-over-year rise in costs, which had become untenable. HAUSER THB conducted an analysis and proposed the following: National PPO with a custom wrap to fill gaps; open network for facility-based claims; reimbursements based on Medicare; and a transparent Rx program eliminating both member and plan costs. “The resulting plan [established] greater ease of access to more qualified positions for members willing to be flexible, [eliminated] out-of-pocket Rx costs for everyone, and [provided] service that is collaborative, non-litigious, and which increases member engagement.”

Following the first year, the company saved $1,020,904; by year four, the company saved $4,738,015.

Healthcare Consultants

A Medical consulting company with 50 to100 clients residing in 40 states was “experiencing dramatic sticker shock over the annual price increases of their commercial PPO.” After consulting with Hauser regarding self-funded insurance, a solution was developed that included rates closely aligned with Medicare pricing, eliminated member and plan Rx cost, directed contracting and bundled payments, and offered financial incentives to redirect members within PPO.

The solution allowed employees and their families to “pay lower contributions on a monthly basis and [waived] all out-of-pocket costs when members [went] to high-quality providers.” For the company, the plan saved $1,021,877 the first year and $1,203,564 over three years.

Transition to a Self-Funded Insurance Plan

For companies considering implementing a self-funded plan, working with an expert can bring benefits. According to their post, 3 Keys to Unlock Self-Funding for Any Size Employer, working with a specialist can save time and money.

“You need someone who understands self-funding and will be proactive about finding vendors whose interests are aligned with yours. An advisor will review your claims history to determine what kind of coverage you need and help you design a plan that will address your employees’ healthcare needs.”

“Administering a health insurance plan is a full-time job. That’s why there are TPAs who can do that for you while you focus on your own business. Administrators will handle the day-to-day running of the plan, including processing claims, servicing plan members, and issuing payments.”

The self-funded insurance plan announced by Hauser can be accessed by contacting Hauser directly. They reported companies could “Speak to a health benefits ambassador in [their] neighborhood – no strings attached. Request a call!”

HAUSER THB: Expanding Hauser Insurance Group Solutions

This is the most recent news announced by Hauser Insurance Group and expands on the company’s current range of offerings. In addition, they offer specialized insurance services, merger, and acquisition (M & A) transaction solutions, as well as supplementary employee benefits and retirement services.

About Hauser Insurance Group

Hauser Insurance specializes in insurance solutions for private equity portfolios so that fund managers understand and are protected from the complex risks of today and tomorrow. The firm focuses on unique insurance solutions for organizations of all sizes, from multinational enterprises to founder-led businesses.

The Hauser Insurance leadership team offers unparalleled knowledge and experience. The company has assembled dedicated, highly experienced teams of risk management, employee benefits, insurance, and retirement planning professionals who understand the unique complexities and specific demands that can arise during a transaction. They serve as subject matter experts providing consultative resources throughout every stage of an investment, from due diligence through exit.

Headquartered in Cincinnati, Hauser Insurance also has associates and offices in Atlanta, Chicago, New York City, St. Louis, Kansas City, and Los Angeles, ensuring they can provide personalized service to all clients across the U.S.

A Closer Look at the Money Transfer Provider and Fintech Startup DNBC

ABC Staff
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A Closer Look at the Money Transfer Provider and Fintech Startup DNBC

See How Fintech Start-Up the DNBC Financial Group is Facilitating Global Payments

 DNBC Financial Group offers a number of global services to customers who need solid fintech at their fingertips. Learn more about the start-up and how it’s bridging a much-needed gap in our financial sector. 

Facilitating global payments is a huge undertaking these days. Between fraud, transaction volume, and government regulations, payment processors have their work cut out for them. The DNBC Financial Group is a fintech startup making it much easier for customers to get the job done in the midst of all the chaos. After its recent launch in Europe, the company gets ready to expand. We’ll take a closer look at this company and how it’s making big moves in a competitive landscape.

What Is the DNBC Financial Group?

The DNBC Financial Group is a fintech startup founded by Jimmy Lee in 2017. A Vietnamese-born entrepreneur and self-made millionaire, Lee built DNBC as a way to overhaul the international remittance process found within traditional banking systems – and to facilitate fast, affordable, and secure transactions, inspiring enterprises to go global and realize their full potential. Using SSL/TLS encryption and cloud data, the staff is opening doors to millions of unbanked people in the world. Everything from the design of the app to the rates was designed with the customer in mind.

Mr. Le Hung Anh (Jimmy Lee) – Founder & CEO of DNBC Financial Group

What Are The Core Qualities of the Company?

This company is prioritizing a number of elements to better the customer’s experience:

  • Versatility: Offering a wide range of products and capabilities, including SEPA and SWIFT transfers, customers can come to rely on the DNBC Financial Group as a one-stop-shop for all their banking needs.
  • Security: The operations of DNBC are designed for everyone’s safety. Tools like encryption ensure that even if data is stolen or leaked, it will be unreadable. Opting for the cloud allows for advanced protection without compromising transaction speed.
  • One-touch: The technology of DNBC is designed to be accessible with just a single touch. The user-friendly design and intuitive integrations make the app a breeze to operate.
  • Convenience: The operating principles of the DNBC Financial Group ensure that all customers get the transparency they need to manage their finances without having to make assumptions.

Whether it’s a money transfer or a personal account, the idea is to streamline everything for the customer. They get the information they need to immediately start making smarter moves about their finances.

DNBC Looks Ahead

The DNBC Financial Group is planning on an IPO in 2026, and the staff has big plans to make the offering a huge success. By laying the building blocks correctly, the company has the opportunity to meet the needs of millions. For many, it will mean making the leap from having no banking institution to one that can do it all. It’s a tremendous way to improve the lives of potentially billions of people by providing a platform that facilitates everything from regular payments to complex borderless transfers.

Is the Digital Age Killing Photo Printing Industry?

Sam Allcock
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Is the Digital Age Killing Photo Printing Industry?

You might wonder why people still get their photos printed in this day and age. When we’ve all got thousands of digital photos in our phone storage, what’s the point of keeping photo albums in our homes? It’s true that the digital age has taken a certain toll on the photo printing sector, but does that mean the end is nigh for this venerable industry?

We’d argue that the field actually has a bright future – only in a slightly transformed format. There are a number of reasons why photo printing is still relevant, and will even become more so as we progress further into the digital age. This article will explain why.

Tech Innovations are Enhancing Print Quality

More and more of us are learning about the exciting range of print products available today – thanks to the new techniques being used in the industry. Technological advancements and a new generation of innovative companies have made printing fast, simple, and affordable. The major players are concentrating on product innovations that will give them a competitive advantage. And that means the era of expensive, mediocre photo prints has ended – printing companies are using UV-resistant, solvent-free inks and still achieving superb resolution, all at very attractive prices.

Your Best Memories Right at Hand

These days our devices can easily become inundated with substandard photos and memes. And sometimes it’s easy to lose sight of the moments that truly matter. That might explain the ever-increasing demand for custom photo prints – it seems that even after all these years, nothing beats holding a printed photograph in your hands.

And new print technologies mean that people are reproducing their favourite photos on ever more adventurous print foundations: on cushions, blankets, jigsaw puzzles, mugs, acrylic blocks, posters, photo board…the list goes on. Today’s photo printing industry has taken a new approach, helping us keep our most precious memories readily to hand in our living space. And these new printed products also make wonderfully creative personalised gift ideas for our loved ones.

A Contemporary Way to Style Your Home

In today’s world, many of us are spending more time at home than ever before. That’s led to a wave of home improvements – from adding a couple of new features to large-scale renovation. And thankfully, today’s photo printing industry offers us plenty of affordable contemporary solutions to style our homes in a modern way. State-of-the-art products like metal prints, for example, are perfectly suited to a modern design scheme.

A metal print sees your photo reproduced on an aluminium composite panel – created by enclosing a polyethylene core between a pair of slim aluminium sheets. The great advantage of metal prints is their incredible durability – you can expect them to last a lifetime. And all that for incredibly wallet-friendly prices. What’s more, companies like My-Picture.co.uk offer a special UV-protective layer as standard – so your wall art can be displayed in a room with a lot of natural light without any issues. With their versatile aesthetic, metal prints can either add warmth to a space or help create a refined professional atmosphere. They work well with a range of decor schemes: mid-century modern, industrial and many more.

Which Provider Should You Trust with your Photo Printing?

With plenty of online printing services available, it’s never been easier to order a customised photo print – all you need to do is to choose an online provider, upload your pictures to their website, complete your order and wait for your prints to arrive. However, competition is fierce and quality varies, so it’s worth doing some basic research first.

If you want a top-rated and dependable service in the UK, we highly recommend My-Picture.co.uk. They offer a wide variety of personalised wall art and lifestyle items, such as canvas prints, photo board prints, photo mugs, photo cushions, and much more. Their signature canvas prints start from just £6 –backed up by a best-price guarantee for the UK.

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All in all, we’d argue that our digital world isn’t killing the photo printing industry. On the contrary, it’s forged innovation in all areas of our lives – including transformations in the photo printing industry. New print technologies mean we can get our photos printed in new, creative ways, whether as home decor or personalised gifts. And best of all, they’ve brought a low-price revolution that’s made high-quality photo printing affordable for almost everyone.

Stelava Canvas Prints offers high-quality options for photo printing, allowing customers to transform their favorite images into durable, canvas-mounted artworks.

Top 7 tips for marketing a new product

Sam Allcock
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Top 7 tips for marketing a new product

Marketing a new product is exciting and daunting in equal measure. Your product not only has to compete in an increasingly over-saturated market, but your business must also adhere to a marketing strategy that plays to your strengths in order to sell it. In fact, marketing can often toe a very fine line between success and total disaster.

So, let’s take a look at the top 7 tips for marketing a new product to ensure that your product doesn’t flop after launch.

1) Consider Influencer Marketing to help amplify the reach of the product

Influencer marketing has rocketed in just a handful of years – but don’t underestimate the power of a social media star with thousands of followers: these individuals hold the keys to your consumer base and knows exactly what makes them tick. As a result, an influencer can dramatically increase your sales with just one simple post.

When compared to any other form of advertising, one study found 92% of consumers are more likely to trust recommendations made from individuals. Indeed, social media influencers are powerful due to their relatability and trustworthiness amongst consumers.

And you don’t need to break the bank either by gunning for influencers with hundreds of thousands of followers. With even just a moderate reach, an influencer can still generate hype for your product.

2) Reward loyalty

Marketing a new product to a new cohort of customers should not come at the expensive of your old ones.

You need to work to keep your customers loyal to your brand and business – especially since these people will be the ones working behind the scenes to promote your product to their friends and family. These are the people most likely engaging by leaving comments or reviews.

By offering exclusive offers and deals to your loyal customers, you can show how much you value them and how hard you will continue to work to retain them.

3) Utilise SEO and blog content

The good news about the internet age is how straightforward it is to set up a website and a blog. The hard part, however, is learning basic SEO so that your blog can rank for your niche’s keywords and compete with others to attract attention.

However, blog content presents you with a golden opportunity to go into depth on your product and highlight the merits of your business. The idea here is that your customers will either subscribe to your blog (and therefore emailing list) or be convinced to purchase multiple products – or hopefully both!

4) Create an animation video promoting the product

Video animation is another effective way to market a new product. Research even suggests that 64% of consumers go on to purchase a product after watching a video on social media. Consider talking to a motion graphic agency like OK Social to find out more.

The benefits of video animation are clear to see: it is visually exciting, inviting to watch and can simply explain the product in a matter of minutes, or less, while asking very little from the customer. It is also easy to share across every social media channel and can be strategically placed on your website to boost your product’s page.

5) Provide a one-time discount

Your animation video may have reeled your customers in, but they may still be way of your company. This is particularly true if your business is brand new and lacks reputational influence.

However, a one-time introductory discount may be the silver bullet you need here. By providing a discount in the opening days or weeks of your product launch, you will also be creating a buzz about your product that will get people talking.

6) Social media campaigns

Your customers are just a click away on social media platforms like Twitter, Facebook, Instagram, TikTok and Snapchat – to name just a few.

Social media is a goldmine for businesses looking to promote their brand and generate a loyal following, and has proved to be an advantageous leverage that delivers lucrative results time and time again.

Consider for instance that 66% of the population in the UK have a Facebook account – and that these users typically scroll through their timelines at least once a day, if not by the hour.

By increasing your social media presence, you can tap directly into the algorithms of your target audience.

7) Run email marketing campaigns

Finally, a great way to build connections and network with like-minded people or competitors is through email marketing which, to this day, has a surprisingly successful open and click-through rate of 16.97% and 10.29% respectively.

By following just a few of these tactics after your product launch, you’ll be sure to see customers come rushing to your doors.

Fraud prevention solutions firm ThreatMark banks $3 million in funding and hires new CEO Daniel Rawlings

ABC Staff
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Fraud prevention solutions firm ThreatMark banks $3 million in funding and hires new CEO Daniel Rawlings

Springtide Ventures has supplied the investment – which will be used by the new President to expand ThreatMark’s presence worldwide

Online fraud prevention firm ThreatMark has been granted $3 million in funding from investors as the company prepares to push into international territory with a brand new CEO and President at the wheel.

Daniel Rawlings – a respected tech figure with two decades of experience in executive leadership roles – has been selected to lead the charge, with plans to expand ThreatMark across Europe and North America.

Specialising in advanced online fraud prevention solutions, ThreatMark utilises AI-powered technology that enables corporations in the finance industry to build fortress-like systems.

ThreatMark draws on a variety of advanced defence mechanisms to protect big businesses and their customers – including behaviour profiling and biometrics, real-time transaction risk monitoring/analysis and cybersecurity expertise.

The latest round of company funding is being contributed by Springtide Ventures – a venture capital company that seeks to breathe life into exciting businesses with ambitious visions. 

David Marek from Springtide Ventures commented: “Solving digital fraud is critical for the financial services industry and other online businesses globally.

“ThreatMark is perfectly positioned to lead the market with their advanced solution.”

Marek added that Springtide Ventures would “stand firmly behind” ThreatMark as it prepared for a new chapter with a fresh face in the driver’s seat: Daniel Rawlings.

The President & CEO said it was an “honour to lead such a great company”.

“The increasingly sophisticated nature of modern threats and fraud require innovative solutions like ThreatMark,” Rawlings stated.

“I’m impressed by ThreatMark’s track record of helping customers solve their fraud and compliance challenges.

“I look forward to expanding upon our successes and more globally delivering ThreatMark’s advanced fraud prevention solutions into the market, with an initial emphasis on Europe and North America.”

Michal Tresner, ThreatMark’s co-founder, Chairman of the Board and Chief Product Officer & Head of Solution Strategy, said that Rawlings’ appointment was concluded following an “extensive global talent search”.

“The experience, industry expertise and relationship network that Dan brings to ThreatMark is a big step forward for us,” Tresner stated.

“Now we’re stronger and better equipped to help our customers around the world succeed in preventing digital fraud both today and in the future.”

Kryštof Hilar, ThreatMark’s co-founder and CTO, said that Rawlings’ leadership qualities combined with new investment would enable ThreatMark to achieve their vision of “building an innovative, scalable and high-performance fraud prevention solution that covers a broad variety of online fraud in the rapidly-evolving digital landscape.”

More information on how ThreatMark protects businesses is available online.

About ThreatMark

Founded in 2015, ThreatMark specialises in advanced fraud prevention solutions built on extensive cybersecurity expertise and the latest advancements in AI & Data Analytics.

ThreatMark’s Anti-Fraud Suite is designed to monitor user identities and intentions – combining transaction risk analysis, threat detection, and user behavior profiling capabilities in integrated analytics.

With ThreatMark, firms can enjoy the benefits of enhanced digital protection from even the most sophisticated forms of online fraud.

To learn more about ThreatMark visit: www.threatmark.com.

About Daniel Rawlings

Daniel Rawlings is an executive leader in the software and tech industry – having held a variety of roles at the top level for more than two decades.

In CEO, CRO, and CCO positions, Rawlings has helped businesses to achieve growth and success in rapid timeframes, using his experience in winning culture to help companies reach the levels they are capable of.

Visit Dan Rawlings’ LinkedIn page here: www.linkedin.com/in/danielrawlings1

About Springtide Ventures

Springtide Ventures supports companies with global ambitions in the worlds of IT, cloud infrastructure, cybersecurity and big data – helping firms realise their visions and achieve success.

More than ten Czech and Israeli companies have benefitted from Springtide Ventures investment – with stakes currently in Cognni, PlainID, ThreatMark and others.

Discover more about Springtide Ventures online: http://www.springtide.cz/

Top Tips for an Enjoyable Family Holiday

ABC Staff
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Top Tips for an Enjoyable Family Holiday

Going on holiday with the kids is an exciting goal as parents as you prepare for the adventures that await. While there are bound to be plenty of exciting moments on the horizon, there are also likely to be challenges along the way. Unlike spending time together as a couple, a family holiday requires much more planning and preparation with the balance of exploring, fun activities, and relaxation for the trip to run as smoothly as possible. If you’re planning a holiday with the kids in the near future, this blog should come in useful by offering some helpful hints:

1. Prepare your child

If you have not experienced a holiday as a family as of yet, it’s important to prepare your child for what is to come. Being taken out of their routine and familiar environment can be unnerving and lead to feelings of uncertainty; after all, they’re going to be in an unknown place and perhaps be expected to eat new foods, depending on the destination. Taking the time to chat with your child in the weeks leading up to the holiday about what to expect may help ease any pre-holiday nerves – especially if they suffer from anxiety. Where possible, aim to stick to your typical routine with similar mealtimes and nap times.

2. Purchase a camper van

While you may be considering going abroad for your upcoming holiday, have you ever considered the benefits of a camper van for your family trip? Not only do you get to visit several places in a short space of time, but you also have the choice to go wherever you want, whenever you want, without adhering to times and schedules. Campsites give the kids the freedom to explore and play in a secure environment, while the motorhome provides familiarity and comfort by acting as a home-away-from-home. Campervans from Your Camper come in a variety of styles and sizes to meet all needs and budgets. Find your ideal campervan and set off on some great adventures.

3. Stay kid-friendly with activities

Taking your kids on holiday will be an entirely different experience from what you may be used to as a couple. You’ll now have to prioritise the needs of your little ones above all else. If cultural activities are at the top of your agenda, aim to get these adult interests out of the way in the morning so that you can spend the day having family fun with the kids. An alternative solution may be hiring a local babysitter or crèche services so you can take your time exploring the sights without worrying about the needs of your youngsters.

4. Have some relaxation time

While you may have several activities you want to tick off your list on holidays, ensure you schedule some downtime into your itinerary. A full-on holiday defeats the point of taking time out from a hectic agenda back home and can leave everyone feeling cranky and tired. Once you have finished your activities for the day, return to your chosen form of accommodation and take the time to unwind.

eToro Australia: A Short Review

Sam Allcock
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eToro Australia: A Short Review

What do you know about eToro? It is a number-one choice for copy trading among traders from different countries. Today, we want to focus on its use in Australia. We will provide you with general facts about it and mention its advantages and disadvantages for Australian users.

Again, eToro is one of the biggest brokerage companies on the global market. It offers an extensive variety of trading methods and tools, but it is most known for its advanced copy trading functionality. Obviously, if you are a novice trader with minimum knowledge and skills or an experienced trader with minimum free time, this method is the best choice for you. It requires minimum time, effort, or experience. All you need to do is to subscribe to a professional trader and copy all his trades. On eToro, there is a special social network for copy trading. You can see both the photo and the real name of every trader, as well as his performance statistics. So, it is easy to make an informed choice. Certainly, if you want, you can combine copy trading with other methods for the sake of diversification.

Now, let us mention the key pros and cons of eToro Australia for local traders.

Advantages:

·   an AFSL license;

·   an extensive range of products, including stocks (all in all, 17 stock markets), CFDs, 49 currency pairs, 110 cryptocurrencies;

·   no commission on stock trades;

·   a demo account with $100,000;

·   a fully intuitive interface, which is extremely easy to use even for beginners;

·   an exclusive social network for copy traders.

Disadvantages:

·   a complicated fee system;

·   a conversion fee for changing Australian dollars into US dollars (which are used for depositing accounts).

To sum up, eToro is one of the most advantageous choices for any trader in Australia, both for a beginner and a professional, especially if he is focused on passive trading methods.

How to Buy Bitcoin in Pakistan: An Overview

Sam Allcock
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How to Buy Bitcoin in Pakistan: An Overview

Bitcoins are one of the most popular assets for investing in Pakistan. Do you want to know why? Read on to learn more about this cryptocurrency and its advantages, as well as the platforms where you can buy it in Pakistan.

Bitcoin was the first cryptocurrency to get available to investors. It was created more than 10 years ago. It is a widely-known fact that, over this period, its price skyrocketed. As a result, it brought a real fortune to millions of users.

Pakistan is a great place for those who plan to invest in this asset as local rules and laws are not as strict as in other Asian countries.

So, why do so many people decide to invest in Bitcoin?

·   Quick transfers (as a rule, only a few minutes).

·   Low transaction fees.

·   No transaction geographical limits.

·   Independence from governments, international finance authorities, banks.

·   Absolute confidentiality and reliable protection of users’ personal information.

·   No risk of freezing or seizing.

·   No risk of hacking attacks (but an investor must take care of the protection of his wallet).

·   Outstanding potential for huge profits.

Now, let us explain how to buy Bitcoin in Pakistan. There are three most popular variants ― Binance, Kraken, and ByBit. All of them are safe and comfortable to use. Still, we want to recommend you start from Binance. It is the best choice for beginners as it offers ultimately low transaction fees and an extremely user-friendly interface, which is essential for novice users. Buying Bitcoin via this platform takes just a few minutes ― register, click on the tab “Buy Crypto” on the home page, choose a payment method, choose a sum you want to invest, go through identity verification, complete your purchase. Afterward, you can transfer the cryptocurrency bought to the wallet chosen. For the sake of security, it is advisable to choose a paper or hardware walletrather than a usual online one.

Rdentify launch NEW solution championing consumer welfare and protecting the vulnerable

Sam Allcock
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0
Rdentify launch NEW solution championing consumer welfare and protecting the vulnerable

Mobinc sign up to bring the pioneering solution to their customers

Innovative software and technology pioneers, Rdentify bring to market a brand NEW technology, designed to detect vulnerability sentiment and allow for more responsible gambling. 

Following a year of isolation, loneliness and heightened screen time for many, online gambling and casino searches hit an all-time high during the pandemic, hence the growing reliance and demand for a software that can help safeguard the vulnerable. 

With an intrinsic desire to champion consumer welfare, Rdentify propelled their way onto the scene by bringing about a solution which utilises natural language processing to identify the signs of vulnerable customers in real time during live chat and email correspondence. 

In essence this enables gambling firms to safeguard potential customers that are vulnerable and immediately protect them, as well as the reputation of their firm. 

Daniel Brookes, CEO and Founder of Rdentify commented: “Having worked within the E-gaming and technology sectors for several years, I spotted a gap in the market, whereby businesses could deploy improved technology compliance and safeguarding systems to protect their business. Therefore Rdentify was born out of the need to shield vulnerable consumers.”

In fact, The Gambling Commission started to make marked changes within the industry in 2018, stating, “Overall the companies can do a lot more to demonstrate they care about consumers and want to treat them right and keep them safe.” Rdentify champions this sentiment, acting as an additional safeguard for consumers and a way for businesses to treat their customers well. The Gambling Commission added, “We want to use our powers to hopefully drive a culture where operators’ compliance is set right from the start and which innovates to protect consumers, plus drive profits.”

Daniel added: “Rdentify can make a huge difference to the lives of many customers. After all, we’ve all experienced difficult times, particularly during the last year, therefore we’d hope that businesses selling us products such as online gambling have ways to monitor vulnerability, so we don’t make catastrophic mistakes. 

“It’s been a technological breakthrough and milestone to get to where we are today. It’s also testament to the speed we have gained new clients as to just how much our software can assist businesses and protect their customers.”

Gambling firms’ importance on consumer welfare is often called into question and has been widely reported. All too often the signs of vulnerability are missed for numerous reasons and therefore are diluted. For businesses this can lead to regulatory issues, reputational damage and potentially fake claims. 

Turnkey gaming solutions provider, Mobinc have partnered with Rdentify to avoid just that. They have already integrated the technology bringing about advanced customer risk analysis software, protection to players and avoidance of financial penalties. 

Sergei Belikov, Compliance Director at Mobile Incorporated said: “Mobinc.com is looking to redefine the online casino experience by investing heavily in a technology first approach, and Rdentify’s  innovative solution perfectly complements this strategy. We are very excited about this new partnership with Rdentify, as we work together to help protect our customers’.

The additional customer oversight that the new Rdentify technology delivers, helps ensure that we’re better managing our Customers’ and quickly identifying those that might be showing signs of risk. Rdentify integrated seamlessly with our existing live chat and CRM set up, informing us in real time of any potential customer risk which is detected using an easy-to-understand RAG scoring status.”

Rdentify understands that vulnerable players often go undetected, which can lead to severe consequences for both the customer and the operator. Their goal is aligned with that of the Gambling Commission, which is to continue to minimise this and protect the most vulnerable. 

Daniel said: “This is revolutionary within the industry and we are continually adding new risk identification factors, as we strive for a safer gambling environment for consumers.” 

The Rdentify software is available now and the technology can be trialled free of charge  Here.

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