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The Champions League remains in the hands of Bernhard Burgener

ABC Staff
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The Champions League remains in the hands of Bernhard Burgener

With modesty and willpower Bernhard Burgener makes it to the top

The successful entrepreneur Bernhard Burgener is known for his modesty and ability to remain in the background rather than appearing on red carpet events.

Burgener would rather sit in his living room and watch a movie with his family instead of appearing in large venues.

The chairman and delegate of  Highlight Communications AG and former president of FC Basel prefers life outside of the spotlight. Despite his success as a businessman, the media mogul has never been driven by the desire for money.

In 1993 he made millions with a video rental business.

He was named Chairman of the Board of Directors and in 1999 Highlight Communications went public.

In 2008, he was appointed Chief Executive Officer of EM Sport Media AG. Nevertheless, he confessed in an honest interview with Weltwoche: “Money has never been my motivation, I was born under a lucky star.”

While he rose to great heights in his career, he faced tremendous setbacks in his private life.

Bernhard Burgener: as fate caught up

A series of tragic events occurred to the Burgener family in the 1990s.

Burgener’s father, who had just retired, suffered a heart attack in his sleep.

Shortly after, Bernhard’s sister (27 years old) suffered a stroke on a ski slope and has been paralyzed on one side since then. From one day to the next, his and his family’s life completely changed. His mother gave up her job to devote her whole attention to her daughter.

That is until the next disaster occurs.

In 1995, Burgener’s mother was walking with a friend when suddenly a motorcyclist hit the two women. His mother died on the spot.

In 2011, during a dinner in Los Angeles, Bernhard Burgener was joined by his longtime companion, friend, and business partner Bernd Eichinger. Suddenly, the well-known German film producer collapsed at the table, succumbing to a heart attack.

Bernhard Burgener’s passion becomes his profession with FC Basel’s takeover

The tragic events of Burgener’s life have not diminished his faith in a better future, and despite all of this, he refuses to give up.

Burgener’s first association with FC Basel began in the 1990s. In 1994, he was on the club’s board of directors with Swiss soccer legend, Karli Odermatt.

The FCB was promoted to the highest Swiss league andFCB won eight championships before Burgener takes over.

In 2017, Burgener became president of FC Basel and for the first time in two years, FCB lifted the trophy Cup aloft again in 2019.

On May 11, 2021, the president of FC Basel Holding AG, Bernhard Burgener announced that he would transfer the ownership to board member, David Degen.

Team Marketing retains UEFA rights

In spite of numerous personal setbacks, Bernhard Burgener remains dedicated to pursuing his media career. Whether as the owner of FC Basel or as a contender to obtain the marketing rights for the UEFA Champions League, he always makes headlines.

Burgener’s Highlight Communications Group (via its subsidiary TEAM Marketing AG) markets, among other things, the TV rights to Europe’s premier league. However, UEFA has put the Champions League marketing out to bid for the first time in decades.

Once again, TEAM Marketing, based in Lucerne, came out on top. TEAM won global marketing of media, sponsorship, and licensing rights for the new UEFA club competitions 2024-27. It was announced last February by the European Football Association.

Marketing rights (except for media rights in the USA) include both the UEFA Champions League and other formats such as:

UEFA-Super Cup

UEFA Europe League

UEFA Europe Conference League

UEFA Youth League and

UEFA Futsal Champions League Finals

TEAM, a subsidiary of Highlight Communications AG, has been UEFA’s marketing partner for 30 years.                                                                                                            

Listed on the German Stock Exchange, Highlight Communications AG has its headquarters in Pratteln, close to Basel. It comprises of the operating segments of Film, Sports- and Event-Marketing. Highlight holds a 100% stake in Constantin Film AG and a 100% stake in Sport 1 Medien AG.                                                                                                    

How to live a meaningful life according to Bernhard Burgener

Burgener has learned that his family is his true happiness in life. His relationship with his wife and children is of utmost importance to him.                                                                                      As a result, he continues to devote as much time as possible to his family. In a former interview with “Handelszeitung,” Burgener said he turned down an invitation with Hollywood star Nicole Kidman because he would rather spend time with his family.                                                                                            

Dried flowers are the new flowers trend of 2022

ABC Staff
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Dried flowers are the new flowers trend of 2022

Dried flowers are back and they are the new flower trend of 2022. Where they used to shine on your grandmother’s kitchen table, they can now be found everywhere in flower shops. Maybe you used to think they looked dusty or old-fashioned but now you can’t ignore them, they’re back. The trendiest stylists know for sure: these flowers are not dusty and old-fashioned, they are beautiful!

Where does the trend come from?

Nowadays, an important term in popular speech is ‘sustainability’ and this just applies to dried flowers. These flowers are dried flowers that do not wilt and can be left standing for a very long time. This is much more sustainable than buying a bunch of fresh flowers from the market every week, which in many cases have flown in from other parts of the world, which causes a lot of air pollution. For the environmentally conscious citizens among us, dried flowers are the ideal solution. They are not only durable but also very nice in your interior. Because most dried flowers contain neutral shades, they can be used in almost any interior.

Where do you buy dried flowers?

Dried flowers are available in many flower shops, online shops but also interior design stores. Because dried flowers fit into many categories, they are also available in different places, which can be extremely useful. The price of the dried flowers differs a lot in what you are looking for. For example, plumes easily cost 3 to 4 euros each, but you can order a small bouquet with different dried flowers for 17 to 20 euros. So it completely depends on the size of the bouquet, dimensions of the flowers and how much you would like in a vase. In general, a bouquet of dried flowers is a lot more expensive than a fresh flower bouquet, because of course a processing process has preceded it. However, because the flowers last longer, it is cheaper in the long run than buying a new bunch of flowers every week / two weeks.

The shelf life of dried flowers

The shelf life of dried flowers can be up to several months or even three quarters of a year. However, this depends entirely on where you put them. Dried flowers will last longer if you put them in a place where the humidity is not too high (to prevent mold) and they are not in full sun (to prevent discoloration), the living room or bedroom is generally a suitable place. In principle, a dried flower bouquet can remain beautiful for a whole season if you take good care of them.

Tip: By spraying some hairspray over the flowers, the shape of the flowers can be retained longer, so that they also remain beautiful for longer.

Which flowers are suitable for the drying process?

Not all flowers can withstand the drying process well and become moldy before they dry up. There are also a number of types of flowers that are very suitable for this. Strawflowers, for example, are extremely suitable for the drying process. These flowers come in different colors and can be very crackling. Hydrangeas can also dry up nicely. The trick here is that you have to wait while cutting the hydrangeas until they start to discolour. Zeeland knot flowers are very small but can also dry very nicely. They are mainly used for framing flowers because they are so delicate and romantic. Limonium Sinuatum is an old-fashioned flower that attracts many butterflies and insects. These flowers can last a long time in a vase, but can also be used for dried flowers. The last tip is an angelica, these white flowers can last a very long time as dried flowers. You should cut the stems before they get wet and then put them in a dry vase, so you can enjoy this flower for a long time to come.

Philanthropists Lola Tillyaeva (Till) and Timur Tillyaev undertake projects to preserve Uzbek culture and heritage

ABC Staff
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Philanthropists Lola Tillyaeva (Till) and Timur Tillyaev undertake projects to preserve Uzbek culture and heritage

“Heritage is our legacy from the past, what we live with today, and what we pass on to future generations. Our cultural and natural heritage are both irreplaceable sources of life and inspiration.” – UNESCO

Cultural heritage is a fundamental way to learn about a nation’s history. Today, UNESCO’s definition of heritage encompasses both tangible cultural artifacts (buildings, monuments, works of art) and aspects of culture that are ephemeral and intangible, such as design, craft, language, folklore and traditions. These different aspects together form the distinctive fabric of society.

However, all aspects of a nation’s heritage are vulnerable to decline or destruction due to external factors such as natural catastrophes, migration, dispersal of communities and changing societal values.

Philanthropists have historically played an essential role in preserving cultural heritage, motivated by the desire to play their part in passing on the wisdom of our ancestors and celebrating and preserving the highest manifestations of the human spirit.

Philanthropic couple Lola Tillyaeva (Till) and Timur Tillyaev are passionate about preserving and promoting the cultural heritage of their homeland, Uzbekistan. While serving for ten years as Uzbekistan’s ambassador to UNESCO, Lola gained deep insight into how cultural exchange can be a powerful force in promoting global peace and harmony. This further strengthened the couple’s commitment to preserving and disseminating the cultural heritage of Uzbekistan.

Uzbekistan is a fascinating country with a rich intellectual and cultural history. It has been an essential part of the ancient Silk Road and carries the tradition of cultural diversity and innovation. Lola and Timur have undertaken several projects to preserve the heritage of Uzbekistan and shed a spotlight on the rich traditions and culture of the nation. Their cultural heritage projects include the restoration of a centuries-old mosque, reinstatement in the global historical canon of an extraordinary Uzbek scholar, and the celebration of the unique artisan traditions of Uzbekistan.

For hundreds of years, there has been a mosque on Fargona Yuli Street in Tashkent, the capital of Uzbekistan.  Legend has it that on dark nights, caravans travelling along the Silk Road were guided towards Tashkent by the mosque’s shining light. But tragically, in 2015, this structure was almost destroyed by a fire. Timur Tillyaev and Lola Tillyaeva stepped up to support the complete restoration and expansion of the historic mosque. The newly restored mosque opened its doors just nine months after the blaze.

The generosity of the donors enabled an almost doubling of the size of the mosque, which is designed to serve as a centre of spiritual education and reflection as well as a place of worship. 

The mosque is also a magnificent exemplar of the design and architecture traditions of Central Asian mosques. The main dome spanning 22.1 meters is encircled by four smaller domes and complemented by a 37-meter minaret. Inside, the dome, ceilings and walls are beautifully decorated with surahs (chapters) from the Quran.

The reopening of the Islom Ota mosque was a moment of great celebration. Timur Tillyaev said: “It has been an honour to bring about the rebuilding of this architectural heritage, an ages-old symbol of Uzbek culture and history.”

Timur Tillyaev and Lola Tillyaeva (Till) are also the producers of the award-winning docudrama Ulugh Beg: The Man Who Unlocked the Universe, which portrays the life of an extraordinary figure in the Uzbek history.

The man known as “Ulugh Beg” (meaning “great ruler”) was born in 1394 in the Timurid Empire presided over by his grandfather, which included present-day Uzbekistan and much of Central Asia. Appointed governor of Samarkand in his teens, Ulugh Beg, transformed the city into the intellectual hub of the empire by building a university and an observatory to house the world’s largest sextant (used to measure the position of stars).  There, he mapped the locations of 1,000 stars, determined the length of the year with a remarkable degree of accuracy and correctly calculated the tilt of the Earth’s axis.

But Ulugh Beg lived in turbulent times, and when he died in 1449, his wondrous observatory was razed to the ground – and over time, Ulugh Beg was all but forgotten outside Uzbekistan.

Lola Tillyaeva (Till) was fascinated from childhood by the story of the great Ulugh Beg.  In keeping with their mission to preserve the cultural heritage of Uzbekistan, Lola and Timur Tillyaev produced this film to bring worldwide attention to the astronomer’s legacy.

“I see Ulugh Beg as an outstanding historical figure who transcends borders and ages; an inspirational human being whose part in our cultural heritage deserves to be celebrated”, Lola Tillyaeva (Till) said.

The success of their endeavour is clear from the awards claimed by the film on its release in 2017: Kineo Prize for Best Foreign Documentary at the 74th Venice International Film Festival and Best Documentary award at the Ischia Film Festival.

The third ongoing cultural heritage project is La Maison de l’Ouzbékistan, a gallery in Paris founded by Lola Tillyaeva (Till). Showcasing the best of Uzbek design and craft, the gallery is adorned with ceramic tiles and archways, paying homage to traditional Uzbek architecture.  Every item is displayed within its cultural context so that visitors come away with an increased appreciation of the culture and traditions of this diverse and fascinating country at the heart of Central Asia.

“Our goal is to open wide doors for the Uzbek cultural heritage and promote our artisan traditions. These have passed down through generations, and it is important we preserve and celebrate these traditions, or we risk losing an important part of our culture”, said Lola Tillyaeva (Till).

Cultural heritage worldwide is cherished and continued through many generations but is often destroyed by external events. There is no doubt that the support of philanthropists such as Timur Tillyaev and Lola Tillyaev (Till) has an important role to play in preserving cultural heritage and our connection to the historical wisdom around the world.

Image: Usmanov Ramil/Shutterstock

How to create a marketing strategy for your business?

ABC Staff
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How to create a marketing strategy for your business?

What is marketing strategy?

What is marketing strategy?A marketing strategy is a broad-based strategic planning tool that explains your products and services, their place in the marketplace, and how they can help you gain market share. You can also make a marketing plan (the tactics you will employ) and measure its effectiveness by describing your customer and competitors: https://www.12handz.com/services/marketing-plan.

The marketing strategy gives you a sense of your marketing’s overall direction, while a marketing plan focuses on the actions you will take in the current year to implement your marketing strategy within a few next years. 

Creating marketing plan step by step

You will be able to achieve your business goals through your well-designed marketing strategy plan and focus on the actions required to reach your target market.

Start the marketing planning process by identifying your business goals. You may focus on increasing brand awareness, selling more products, or finding new customers. Use the SMART method – the goals should be specific, measurable, achievable, relevant, and time-bound. 

Assess all your marketing activities over the past three years – it’s a marketing audit. Have a look at all possible activities, brochures, announcements, advertisements, and any other you have used to see if they were successful. 

Implement key performance indicators (KPIs) to measure the elements of an integrated  marketing campaign.They also motivate you to create short-term goals to control your progress.

It’s also pretty important to identify who your customers are – their sex, age, location, job title, family size. Ale the details will influence the types of adverts and content to publish. 

Additionally, you need to think about the examples of marketing plan channels that you are going to use. The ideas should include all advertisement types you predict to be effective for you, including a digital marketing plan.Decide what content you want to publish and how often it will appear. Your online marketing strategy may include social media presence, blog posts, e-books, or instructional videos. They forms you choose should comply with the characteristics of your audience.

However, after having decided on the marketing channel to use, you will have to verify if you can afford them. Define your marketing budget and try to find cheaper of free alternatives to be able to still promote your business widely. 

And last but not least, identify your competition and their marketing strategy plan.Analyse their keywords to find a niche, and be unique rather than copy their online marketing strategy.

The 4Ps – basic marketing strategy elements

It’s high time we analysed the 4Ps – basic marketing strategy elements. In theory, if you cover all 4Ps, you will get higher returns. 

  1. Product – the products you sell or services you offer. In the 4Ps marketing strategy, you have to be aware why your product or service is unique.
  2. Price – how much your customers have to pay for your products of services. Analyse how much you want to charge, to be competitive but not to cheap at the same time. 
  1. Place – identify the location of your customers  and go to them with your products and services.
  2. Promotion – make a list of all marketing tools you are willing to use.

How To Start Investing in Bitcoin and Crypto?

ABC Staff
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How To Start Investing in Bitcoin and Crypto?

Cryptocurrency has spread like fire all over the world for a few years now. There are many investors involved in this looking for crypto growth gains. In cryptocurrency, bitcoin is considered to be the most famous one, but apart from this, many other currencies have become popular digital currencies like bitcoin that are rallying. Some experienced traders have been speculating with cryptocurrencies for many years. What if someone is new to this market and wants to get a piece of the action? If you are interested in bitcoin trading check the ethereum classic advantages and disadvantages.

In this blog we will explain how you can start your business by investing in cryptocurrency and at the same time, what are the things you need to keep in mind:

Easy Steps for investing in crypto

The first thing you need to do is to get your finances in order if you want to fully prepare yourself to invest in crypto. This means that you need to have an emergency fund and a diversified portfolio while investing. Crypto investing has become a part of your portfolio and can help you increase your overall returns. Given below are some of the things you need to pay attention to as you are about to start investing in crypto.

Know the Risks of Crypto Before Investing

You already know that investing already involves taking on risks, but did you know that sometimes even investing with risk can give you bigger returns and higher returns. But at the same time, if you think that all your money will be lost, then nothing like that, it all depends on you.

Investing in a cryptocurrency will not be less of a risk as it is a new type of asset that one can invest in. But at the same time, there is also a high possibility of huge fluctuations in its value. Investing in cryptocurrency comes with additional risks, such as crypto scams. It can also be dangerous for investing if you are not completely familiar with the crypto world or you are feeling pressured to start the job as missing out on a big opportunity can make you anxious.

Understand what you’re investing in

Before anything you are thinking of investing in, you need to understand what will prove profitable for you to invest in. Suppose you are buying a stock, then you have to read the company’s analysis and prospectus before it is very important for you to do this. You should make a plan before investing in cryptocurrencies because they all work differently and are being reinvented every day. For each trade, you must first understand the various investment terms. There are many such cases associated with cryptocurrencies, in which some have neither hard assets nor cash flow.

Choose where you want to invest

If you are ready to buy cryptocurrency, the first thing you should decide is whether it would be right to use a decentralized or centralized exchange. Some beneficial companies operate as a centralized exchange and will be much easier to use. There are some exchanges, however, which can cost you a fee, because then they are eaten at the cost of your coins, and they are very vulnerable to hackers.

Some companies allow you to create an account on Crypto.com, Gemini and Coinbase etc. So that it is supported by platforms in the field, making it easier to invest in any cryptocurrency. You can alternatively create a cryptocurrency wallet, which will only control your wallet as well as you can add funds to your wallet or buy Crypto. You can also add your wallet to the decentralized exchange in which there are some quite popular options such as SushiSwap and Uniswap.

HOW TO LEVERAGE FREE FOREX SIGNALS TO BOOK EXPONENTIAL PROFITS

ABC Staff
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HOW TO LEVERAGE FREE FOREX SIGNALS TO BOOK EXPONENTIAL PROFITS

Free Forex signals are an excellent and low-cost option to trade on the world’s largest market. They are available in a variety of forms and may be acquired online. The most essential aspect, however, is that they forecast where price movement will occur before it occurs.

Forex signals provide you an advantage over other traders by indicating when to buy and sell at lower prices than those available on any given day. This implies higher income, less labour, and no need for substantial study or trading expertise on your part.

There are a few factors to consider while looking for a Forex signal service. First and foremost, you want a service provider with a solid track record of accuracy. This signifies that they have properly forecast price movement the majority of the time.

You should also ensure that the service provides customer assistance in the event that you have any inquiries or encounter any issues. Furthermore, look for a company who gives a money-back guarantee so you can try out their service without jeopardizing any of your own money. Finally, ensure that the service has a free trial so that you may test out their signals before committing to a long-term membership.

Which Are The Best Free Forex Signals Tools?

While there are many tools you can utilize, check out some of the best free Forex signals for UK to help you make exponential profits.

Learn2Trade

Learn2Trade is a signal service situated in the United Kingdom that provides trading signals for Forex, commodities, indices, and cryptocurrencies. A team of expert traders and engineers with a love for financial markets started the firm in 2015.

The objective of the organization is to provide simple yet efficient services that assist traders in making money. The service is free and there is no obligation, so you may try it out and see whether it works for you.

All you have to do is create an account to begin getting signals by email or Telegram. The signals contain the entry price, stop loss, and take profit levels, allowing you to simply execute the trade and wait for it to meet the goal.

Learn2Trade is one of the greatest free Forex signal providers on the market in the United Kingdom. The organization is well-known for its accuracy, provides dependable customer service, and offers a free trial so you can try out the service.

1000pip Builder

1000pip Builder is a Forex signal service that has been in operation since 2010. The firm provides both free and paid signals, with the latter offering more feature and perk. The free signals from 1000pip Builder are available on the company’s website, where traders may sign up to get them by email or straight to their trading platform.

The indications supplied by 1000pip Builder are developed by a team of seasoned experts that identify prospective trading opportunities using both technical and fundamental research. When a trade is identified, the signals are sent out, often with a goal and stop-loss in place.

1000pip Builder is a completely automatic Forex signal service that allows you to trade entirely passively. This is due to the fact that the signals are in the form of a Forex Expert Advisor (EA). EAs are trading robots that you install and use on a third-party platform like MT4.

This means that the signals generated by 1000pip Builder will be traded on your behalf through your favourite MT4 broker.

eToro

eToro is a social trading and multi-asset consulting firm based in Cyprus, Israel, and the United Kingdom. The firm was formed in 2007 with the goal of making financial markets accessible to everyone, regardless of experience or understanding.

eToro provides an innovative platform via which users may trade a wide range of assets such as FX, equities, commodities, cryptocurrencies, and more. The website also gives users access to a variety of services and tools, including social trading, copy trading, market analysis, and others.

eToro also has a mobile app for both iOS and Android smartphones. The app contains all of the desktop platform’s capabilities, such as social trading, copy trading, and market analysis.

How Is Crypto Changing Public Perception?

ABC Staff
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How Is Crypto Changing Public Perception?

It’s safe to say that crypto is still in a relatively interesting position as different markets have reacted differently to how its uses can be found – a unique survey had been conducted by CloudBet with a more complete report available to discover how different demographics view the future of cryptocurrency as a whole. The first set of questions had been aimed at awareness, and how different countries including respondents from Germany view the biggest options.

Other European regions had a much lower percentage of respondents answer positively here, however, Spain had the second highest number of respondents answer positively at 11.58%, followed by Italy at 7.12%, and the UK at just 4.05%. Adjusted for respondents by age, however, the numbers paint a different picture – in the Spanish market, for example, the positive response rate changes to 33.97% for those aged between 18-24 and drops to a 100% negative response rate for those aged 65 and above with the same being true across all markets as the younger audience are the most aware.

The second question around awareness was aimed at the current environmental impact of Bitcoin and other cryptocurrency options – whilst this was able to reach mainstream news outlets with the growing NFT market which operates on the Ethereum blockchain as concerns around the energy use had grown, what is less known currently is within the energy concerns in countries that have since accepted larger scale Bitcoin farms leading to rising energy prices and blackouts in some regions too.

Similar results were seen, but with some outliers – when asked if individuals are aware of concerns between the link of energy demand and Bitcoin mining, 16.4% of respondents from the UK answered positively here, so although just 4% follow news around cryptocurrency, there is a greater awareness of the problem that it could be presenting on a global scale.

Adjusted for age once more this picture changes significantly as once again the younger age group are far more aware of the impact – for the UK once more, 41.29% of respondents aged 18-24 answered positively in being aware of this link, and with a younger more energy conscious audience being the most outspoken about climate change currently, this continues to show expected trends.

The full report shows much more information for different markets across different categories too, as a whole there does seem to be a promising future for cryptocurrency but there may be many adjustments needed in the future for a wider audience to see crypto as more than just an investment opportunity, and more towards something that’s a serious option and a potential replacement for FIAT currencies.

The early favourites for the French Open men’s singles

ABC Staff
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The early favourites for the French Open men’s singles

It won’t be long before Roland-Garros plays host to the second of tennis’ four Grand Slam tournaments – the French Open – with the 2022 edition kicking off on May 22nd. 

Already, word is out on who and who won’t be playing – with Nick Kyrgios ruling himself out, and Frenchman (and former semi-finalist) Jo-Wilfried Tsonga announcing his retirement from the sport after the tournament. For those that bet online, the early favourites have been revealed – and while it’s often easier to predict the men’s singles winner, we’ve taken a look at the top three contenders.

Rafael Nadal

Currently ranked fourth on the ATP Tour, Spaniard Nadal is the ‘King of Clay’ and despite injuries hampering his preparations for Roland-Garros, he will be looking to secure a 14th French Open title later this year. 

The former world number 1 had a decent start to the season, already winning the Australian Open to take his tally to 21 Grand Slam titles, and prior to losing the Indian Wells Open final to Taylor Fritz, Nadal had been on a red-hot streak of 20 matches without a loss. He had suffered an injury to his ribs in the semi-finals, and is said to be out for up to six weeks.

While this break could hand his opponents and advantage, Nadal is formidable on his favoured surface, and given his form already this year, could bounce back and cement his place as the GOAT.

Novak Djokovic

Looking to gain an advantage is the current reigning French Open champion, Djokovic. While his opinions on the Covid pandemic are well-documented and he missed out on a place in Melbourne after being deported, it is believed that France will scrap their Covid passport rules and the World Number 2 will be playing at Roland-Garros.

Victory for the Serbian in the year’s second Grand Slam would see him draw level with Nadal – with 21 titles. While this year, Djokovic has only played in the Dubai Tennis Championship, losing to Jiří Veselý in the semi-finals and consequently, surrendering his World Number 1 status, he has also been unable to play in both the Indian Wells Masters and Miami Open, so may well arrive in Paris a little fresher than his opponents.

Carlos Alcaraz

The 18-year-old has emerged on the scene and risen up the rankings to 11th in the world. Also hailing from Spain, Alcaraz had quite the year in 2021 – playing in all four Grand Slam tournaments, with his best finish being a quarter-final place at Flushing Meadows, and later won the end-of-year Next Generation ATP Finals.

This season already, Alcaraz has won his maiden ATP 500 and 1000 titles, in the Rio Open and Miami Open, respectively. The latter saw him become the youngest men’s champion in the tournament’s history, also cementing his place within the top 15.

So far this year, Alcaraz has won 18 out of 20 matches, and is set to be an exciting prospect. His compatriot, Nadal, has already heaped praise on the teenager:

“He is young, dedicated and a good guy. He already has an excellent level of tennis today, and I believe that he will be a fantastic player in the near future.”

An all-Spanish final at Roland-Garros would certainly be an exciting prospect!

How are cryptocurrencies and football related?

ABC Staff
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How are cryptocurrencies and football related?

Cryptocurrency start-ups have long been of interest to various entrepreneurs and celebrities. But lately, more and more projects are starting to collaborate with football players. And this is quite understandable because football is the most popular sport. Let’s talk about how cryptocurrencies connect to this game.

Promotion of projects

Here are some examples of successful promotion. Coach and ex-football player Harry Redknapp once mentioned Electroneum cryptocurrency on his Twitter page. Its number of users increased more than double in a week, from 60,000 to 130,000. The founder of Electroneum expressed his gratitude to Harry and stressed that the former athlete simply liked the project and that he received nothing for advertising.

Today, professional football players are increasingly participating in ICOs. The reason is simple: marketers who want to increase sales do everything to sign contracts with sports stars who have millions of followers on social networks and are widely known.

Most recently, for example, Eden Azar has been promoting the blockchain platform AllSports, which aims to become a full-fledged football ecosystem and gaming hub. The Belgian is a player for Real Madrid, a Spanish team with a rich history and millions of fans around the world. You can bet on the matches of this and other top clubs at favourable odds at bookmakers listed on https://bookmaker-ratings.com/. 

Sergio Agüero, a former Barcelona, Manchester City and Atletico player, also promotes AllSports.

Even Ballon d’Or winner Luis Figo recently joined the ICO’s promotional game. The Portuguese ended his football career back in 2008 when he played for Italian side Inter, but he has lost none of his business appeal for marketers at Stryking Entertainment. This platform by Football-Stars allows users to tokenise their favourite players and make a profit based on match results. However, things are not all rosy: after some time with the platform, Figo revealed that he never actually owned STRYKZ tokens, which he promoted with great enthusiasm.

Arsenal London have a contract with CashBet. It is an online casino that has its cryptocurrency. The company’s logos have appeared in the club’s home arena. Thanks to this and other successful marketing projects, CashBet ended the ICO with a profit of $38m.

And famed French PSG and Argentina forward Lionel Messi was the face of SIRIN Labs’ advertising campaign for its FINNEY crypto-smartphone.

Footballers’ cryptocurrencies

With around 20 million followers on Twitter, Jamez Rodriguez is one of the most famous personalities in Colombia. He uses his rich fan audience to promote his project and token JR10. Jamez has become the first athlete to essentially start releasing money.

There’s not much information yet on exactly how this token can be used. Of course, Rodriguez, whose main activity is playing football, was not the main developer. The company behind the JR10 token is SelfSell, which uses the collaboration with the Colombian to promote itself. According to a press release, the firm is in the business of creating individual tokens for a variety of purposes.

Former Liverpool player Michael Owen also has his tokens, which go by the name OWN. He was assisted in the launch by Singapore startup GCOX. The ex-football player has specified a fairly narrow use for his money: the purchase of football paraphernalia or voluntary donations for various football-related purposes.

These are just a few examples of the interaction between football and cryptocurrencies. We are sure that over time, these two areas will overlap even more often.

The Risks & Benefits of Working in the Maritime Industry

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The Risks & Benefits of Working in the Maritime Industry

In this day and age, where entry-level jobs can be difficult to obtain, you’ll find no shortage of opportunities in the maritime sector. From offshore rigs and cruise ships to commercial fishing vessels and ship management, there are a variety of diverse career options within the maritime industry that, with a little hard work, can prove to be long, fruitful and engaging careers.

While the open water and sense of adventure can be enticing, especially for those with a love of travel, it’s important to consider both the benefits and the drawbacks of working in the maritime industry if you’re contemplating a career change. Fortunately, these days, there are many businesses and organisations within the maritime sector working tirelessly to mitigate the risks of working within the industry. This includes ensuring the health and wellbeing of seafarers working across the sector.

So what opportunities are there in the maritime industry? And how can the industry mitigate the risks of working in such a fast-paced sector?

What opportunities are there in the maritime industry?

There are a variety of onshore and offshore opportunities within the maritime sector. These opportunities can include:

  • Work on offshore rigs
  • Marine research & science
  • Working on commercial fishing boats
  • Shipping, fleet management & transportation
  • Official positions within a local or national government body

Within each of these categories, there also exists more niche roles, such as maintenance, technicians, engineers and consultants. Across the maritime industry, there is also a huge variety of different work environments. At the end of the day, the role you choose will come down to your own skills as well as the kind of workplace environment you flourish in.

Why choose a maritime career?

There are many benefits to consider when pondering a career within the maritime industry. Travel opportunities and adventure aside, people within the maritime sector work closely with one another and form lifelong bonds. There is also ongoing training and opportunities to further develop your skills. Other benefits include:

  • Better benefits and perks
  • Opportunities for career advancement
  • Career flexibility
  • The physical and mental benefits of working outside
  • Job Security
  • Easily Transferrable Job Skills

Mitigating the risks

Even with all the great perks of working in the maritime industry, it’s also important to consider the potential risks. Day to day, seafarers face a unique working environment that can cause tension and friction at sea as well as put each individual under a great deal of stress. From intensive labour and heavy lifting to working within high-pressure environments, working in the maritime sector can be a rewarding yet fast-paced career where you may have to contend with confined living spaces, seasickness and limited social interaction with your family while at sea.

Fortunately, the maritime industry has come a long way since pirates and adventurers sailed the seven seas. These days, modern maritime businesses work to mitigate the risks of working within the sector by ensuring the physical and mental wellbeing of employees is maintained. These specialist maritime health and wellbeing services include important medical equipment and supplies as well as catering management for vessels and ships at sea.

Maritime medical supplies

Gone are the days when seafarers suffered in silence from poor mental health or physical illnesses and ailments such as scurvy. These days, high-quality medical supplies and healthcare are important in maintaining the physical and mental health of seafarers, as well as any passengers or guests also onboard. With most maritime organisations recognising the importance of health and wellbeing at sea, many employers will provide crucial provisions for their staff, including medical supplies such as antibiotics as well crucial mental health services.

Catering management

Aside from medical supplies, it goes without saying that the physical and mental wellbeing of seafarers is also dependent on the food available. In fact, you could argue that a productive, happy crew starts with a plethora of healthy and nourishing meals. Failing to do so can be detrimental to the health of employees as well as the health of a vessel’s infrastructure. As a result, it’s in the best interests of maritime employers to ensure their crews are properly fed and nourished.

This is why these days, specialist maritime nutritionists often collaborate with offshore culinary teams to ensure everybody onboard is eating well and following a healthy diet. By mitigating the risk of malnutrition and illness at sea, the maritime industry can ensure the health of both its employees and the infrastructure of its fleets.

Final thoughts

On a day-to-day basis, seafarers face a unique working environment that poses a variety of different challenges, which can cause tension within a crew. As there are fewer opportunities to destress at sea, the maritime sector must prioritise the physical and emotional wellbeing of everyone onboard. As a result, the maritime industry now relies on a number of modern services to ensure the physical and mental wellbeing of its employees.

In this day and age, where entry-level positions might be tough to come by, the maritime industry offers plenty of opportunities for the modern adventurer. There are a range of various career opportunities within the maritime industry, ranging from offshore rigs and cruise ships to commercial fishing vessels and ship management, that can prove to be lengthy, rewarding and exciting professions.

If you love travel, adventure and wide-open spaces, then a career in the maritime sector may be for you. There are many benefits of working for a maritime business – and fortunately these days, there are also plenty of services and solutions that mitigate the risks. From catering management to medical supplies, solutions and infrastructure, these days the maritime industry works tirelessly to ensure the health and wellbeing of its seafarers working across the sector.

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